A few days ago, on 23rd, I blogged about the first heavy calibre machinegun. This particular model isn't well-documented in the WWW or in books, and I blogged about it simply because I like to point out neglected or underestimated stuff.
The blog post wasn't the normal gun documentation, though. I attempted to put the gun in context and point out how important it could have been.
This blog post followed a period of increased visitor activity which was likely caused by a few links and an improved rate of blogging on my part.
Then happened the unexpected (yes, it was still unexpected despite all my previous experiences); the machine gun text plus a link to it at the Firearms Blog pushed this blog beyond 1,000 visitors in a day for the very first time (previous record was 991). In fact, it even reached 1,065 and 1,105 visitors on two days in a row.
It's incredibly frustrating. There are so many blogs and websites about hardware around, and it' really no wonder: That's what almost the whole audience seems to want. Trying to be smart, uncover some background stuff, tactics & operational art, military history - these topics don't have remotely the same attention as simple guns, guns, guns.
If you want to start a MilBlog with many visitors simply focus on guns, tanks, aircraft, ships and bigger guns. It's a foolproof plan.