So the Russians are now attacking Syrian civil war parties which oppose the Assad regime - and may spare D'aesh, since they get bombed by Americans and a few others already. An alleged incursion of Russian military aircraft into Turkish airspace gets a lot of critical press coverage in the West, whereas an alleged Israeli military aircraft incursion into Syrian space (supposedly intercepted by Russian fighters) doesn't get nearly as many exasperated reports in the news.
It's the usual biased 'us vs. them' narrative in the media, which supports hypocrisy in Western foreign policy. According to international law, Russian aircraft bombing rebels in Syria with consent of the Syrian government is at least as legitimate and legal as others doing the same to D'aesh in the same country with as far as I know mere toleration by the Syrian government.
Western politicians and military institution leaders cannot possibly believe that their criticism will influence Russian behaviour, and they know for certain no amount of PR will defeat the veto-reinforced Russia in the United Nations Security Council.
So what is this allergic reaction to Russians playing great power games in the same playground sandbox as does the West about? Is it a primitive reflex reaction? Or more?
One possible explanation could be that the smarter ones fear the worst case; the Assad regime prevailing in the Syrian civil war because of Russian support and inconsequential Western meddling.
This would to other tyrants signal that Russia is a valuable ally - and they might even choose the Hama option if they ever get into trouble like Assad junior did. Russia could shield them against the West's reaction, after all.
It would be a spectacular setback for Western great power gameplay.
I do certainly not suggest that success of Western great power gaming is in any substantial way beneficial for the well-being of people in the West, of course. Such great power games are in my opinion mere entertainment for the power elite and a handful people who associate with them.